Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Vermont: Stowe, Killington and Sugarbush ski resorts; Autumn foliage; Summer lake and hiking season; Wedding season. Guests I price for: Northeastern ski groups and families on 3 to 5 night stays, foliage weekenders. Where I start: Holiday-week ski premiums, foliage minimums, and mud-season floors with state registration compliance.
Vermont sells mostly through Airbnb, Vrbo and Booking.com. Vermont inns and slope-side hotels live on holiday weeks, foliage tours, weddings and quiet shoulders. Drawing on my years in five-star hotels, I work on multi-night restrictions for peak weeks, wedding room blocks, ski and foliage packages, and a comp set built around one resort rather than the whole state.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Vermont.