Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Auckland: Summer holidays and cruise season; Queenstown ski fields; Rugby and concert events; Adventure and wine tourism. Guests I price for: Australian and domestic travellers on 3 to 7 night stays, plus international long-haul visitors. Where I start: Dual-season strategies for Queenstown, Auckland event premiums, and shoulder-season minimum-stay reductions.
Auckland sells mostly through Airbnb, Booking.com and Bookabach (Vrbo). With a background in five-star hotel revenue, I help Auckland and Queenstown hotels and apartment hotels balance inbound tour groups, ski packages and corporate contracts, with rate fences for event weekends and a group displacement check before accepting big blocks in peak weeks.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Auckland.