Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Cairns: Great Barrier Reef and Daintree tourism; Southern-hemisphere winter escape; International inbound from Asia; Port Douglas Carnivale. Guests I price for: Domestic and international families and couples on 4 to 7 night stays. Where I start: Dry-season premiums, wet-season floors, and reef-tour package positioning.
For Cairns hosts I configure PriceLabs or Wheelhouse with dry-season bands, wet-season floors, school holiday premiums from the southern states and minimum stays that match reef-trip lengths, so your Airbnb and Stayz calendars follow the real tropical cycle instead of a southern summer calendar that does not fit here.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Cairns.