Google Vacation Rentals optimization is the work I do to make a property rank, convert and price correctly on Google Vacation Rentals. I check that your property appears with accurate rates, availability and content on Google Vacation Rentals and TripAdvisor, and that your direct link is the one travelers click.
What I plan around in Denver: Ski resorts and Epic and Ikon pass traffic; Red Rocks concert season; Broncos games and Denver conventions; Summer hiking and rafting. Guests I price for: Ski groups booking 4 to 7 nights, summer families, and Denver corporate guests midweek. Where I start: Two distinct seasonal curves (ski and summer) with mud-season floors, holiday-week premiums from Christmas to Presidents' Day, and gap rules for orphan nights between ski bookings.
Denver sells mostly through Airbnb, Vrbo and Booking.com. In PriceLabs or Wheelhouse I set separate seasonal curves for ski and summer, add Stock Show, Red Rocks and festival dates as custom events for Denver homes, and use gap rules and mud-season settings for mountain properties so April does not inherit February logic.
The service in general is described on my other ota optimization page; this page covers how I apply it in Denver.