Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Lake Havasu City: Spring break on the Colorado River; The relocated London Bridge and Bridgewater Channel; The Desert Storm Poker Run boat show; Winter snowbird season from Canada and the north. Guests I price for: Boating groups and college students on 3 to 5 night spring stays near the London Bridge and Channel, plus long-stay winter snowbirds seeking mild desert weather. Where I start: Spring-break and boating-event premiums, deep summer heat lows, and long-stay winter snowbird monthly pricing, with strict weekend minimums during peak river events.
Lake Havasu City sells mostly through Airbnb, Vrbo and Booking.com. Inside PriceLabs or Wheelhouse I load spring break, the Poker Run, the Balloon Festival and the jet ski finals as events, add deposits and weekend minimums, and set December to March monthly rates for Airbnb, Vrbo and Booking.com, so each channel sells the right guest at the right time.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Lake Havasu City.