Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Nairobi: Great Migration safari season; Diani and Watamu beach demand; Conference and NGO travel to Nairobi; Christmas and Easter domestic travel. Guests I price for: International safari travellers on pre- and post-safari stays, domestic families on the coast. Where I start: Safari-season premiums, rainy-season floors, and corporate midweek rates in Nairobi.
Nairobi sells mostly through Airbnb and Booking.com. For Airbnb and Booking.com, I set up airport-friendly check-in rules, one-night allowances on safari transit dates and longer minimums at Christmas on the coast. If you price with PriceLabs or Wheelhouse, I tune the seasonal profile to Kenya's two rainy seasons, which default settings rarely capture well.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Nairobi.