Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in Nairobi, one to one, remotely and in East Africa Time (UTC+3), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Nairobi, Kenya, one to one, remotely and in East Africa Time (UTC+3). In Nairobi, I price July to October and December as the peak and April to May as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Nairobi
1-on-1
Directly with Alaa, no account-manager layer
East Africa Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Nairobi: Great Migration safari season; Diani and Watamu beach demand; Conference and NGO travel to Nairobi; Christmas and Easter domestic travel. Guests I price for: International safari travellers on pre- and post-safari stays, domestic families on the coast. Where I start: Safari-season premiums, rainy-season floors, and corporate midweek rates in Nairobi.
Nairobi sells mostly through Airbnb and Booking.com. Nairobi hotels balance conference delegations, NGO accounts and safari-linked leisure, while coastal resorts swing with European and domestic holidays. With a background in five-star hotel revenue, I work on negotiated rates for agencies and NGOs, group pricing for conferences, and releasing rooms to wholesalers without giving away peak migration dates.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Nairobi.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
“Nairobi and the Kenyan coast have different guests. Nairobi sells pre- and post-safari nights and NGO and conference stays, while Diani and Watamu sell beach holidays. Great Migration season is the top period. The long rains are quiet. Safari guests often arrive late or leave early for flights, so flexible check-in and airport access are worth highlighting and pricing for.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Hot, dry weather keeps the coast busy into February, so I hold Diani rates while Nairobi relies on conference and NGO weekdays as offices restart after the holidays.
The long rains slow safaris and the coast, so I protect the nightly floor, offer weekly and monthly rates in Nairobi, and keep Easter as a short domestic premium.
Bookings for the migration start landing, so I raise Nairobi transit-night rates ahead of July and stop discounting dates that line up with safari departures.
River crossings in the Mara fill flights, so I price arrival and departure nights in Karen and Westlands at their highest and keep the coast firm for safari-and-beach combinations.
The short rains bring a dip, so I trim safari-linked rates slightly, keep conference weekdays steady, and open December coast dates with minimum stays already in place.
Christmas sends Kenyan families and diaspora visitors to Diani, Watamu and Kilifi, so I set five to seven night minimums on the coast and lift Nairobi weekends less.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
Price July to October migration season for Nairobi transit stays.
Set weekday rates for NGO and conference guests.
Price Diani and Watamu for beach holidays.
Lower April and May floors.
Confirm tourism registration.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Nairobi sells mostly through Airbnb and Booking.com. April to May: The long rains slow safaris and the coast, so I protect the nightly floor, offer weekly and monthly rates in Nairobi, and keep Easter as a short domestic premium. For Google Hotel Ads optimization in Nairobi, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Nairobi: July to October (Great Migration) and December to February, with Diani and Watamu beach season. July to October: River crossings in the Mara fill flights, so I price arrival and departure nights in Karen and Westlands at their highest and keep the coast firm for safari-and-beach combinations. December: Christmas sends Kenyan families and diaspora visitors to Diani, Watamu and Kilifi, so I set five to seven night minimums on the coast and lift Nairobi weekends less.
International safari travellers on pre- and post-safari stays, domestic families on the coast. Demand is driven by Great Migration safari season and Diani and Watamu beach demand. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for Nairobi.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of Nairobi the property is in. Karen and Langata: Garden homes near Wilson Airport and the Giraffe Centre suit pre-safari families; I price them for groups and allow one or two nights around bush flights. Gigiri and Runda and Kilifi get their own treatment.
Price July to October migration season for Nairobi transit stays. Next: price Diani and Watamu for beach holidays. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Nairobi traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. For coast homes, whether the listing covers staff, cooking help and beach access honestly, because families booking Diani and Watamu villas compare those details more than nightly price.
For Google Hotel Ads optimization in Nairobi, this is how I would approach it. Nairobi hotels balance conference delegations, NGO accounts and safari-linked leisure, while coastal resorts swing with European and domestic holidays. With a background in five-star hotel revenue, I work on negotiated rates for agencies and NGOs, group pricing for conferences, and releasing rooms to wholesalers without giving away peak migration dates. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Nairobi and work remotely in East Africa Time (UTC+3). Locally, that shows up in decisions like this: set weekday rates for NGO and conference guests.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Nairobi I would start from January to March: Hot, dry weather keeps the coast busy into February, so I hold Diani rates while Nairobi relies on conference and NGO weekdays as offices restart after the holidays. To start, open the chat or email me with your property type and size in Nairobi.
Yes. Google Hotel Ads Expert in Nairobi is delivered remotely and scheduled in East Africa Time (UTC+3), and 100+ properties in and around Nairobi have been optimized, including in areas such as Karen and Langata. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Nairobi.
Results depend on the property, the starting point and the season, so I do not promise a number. In Nairobi the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: price Diani and Watamu for beach holidays. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Nairobi, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Nairobi, or read the general page for google hotel ads optimization.
If you also run properties outside Nairobi, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Nairobi and what you need. I reply in East Africa Time, confirm the scope and the price, and start only when you say so.
