Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Piran: Piran's Venetian old town; Portorož beaches and casinos; Izola and Koper; Day trips from Ljubljana and Trieste. Guests I price for: Slovenian, Austrian and Italian couples and families on 2 to 5 night stays. Where I start: Summer premiums, small-apartment pricing and tourist tax.
Piran sells mostly through Booking.com and Airbnb. For hotels and guesthouses on the coast I work on spa and wellness packages, summer allotments, weekend pricing and the balance between OTA and direct sales. Having run revenue for five-star chain hotels, I know how to package thalasso and casino weekends so they do not undercut the public rate for guests driving in from Austria and Italy.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Piran.