Google Vacation Rentals optimization is the work I do to make a property rank, convert and price correctly on Google Vacation Rentals. I check that your property appears with accurate rates, availability and content on Google Vacation Rentals and TripAdvisor, and that your direct link is the one travelers click.
What I plan around in Smith Mountain Lake: Boating and waterfront summer season; Roanoke and Lynchburg weekend travel; Family reunions and weddings; Blue Ridge Parkway autumn trips. Guests I price for: Virginia and Mid-Atlantic families on weekly summer stays and weekend groups. Where I start: Weekly summer rates, waterfront and dock premiums, and long off-season floors.
Smith Mountain Lake sells mostly through Vrbo, Airbnb and Booking.com. I manage Smith Mountain Lake pricing across Vrbo, Airbnb and Booking.com in PriceLabs or Wheelhouse, with Vrbo usually leading for summer family weeks. I keep one changeover rule on every channel, adjust for boat and dock features, and move winter onto monthly rates so the calendar earns something from November onwards.
The service in general is described on my other ota optimization page; this page covers how I apply it in Smith Mountain Lake.