Alaa's take on Stockholm
“Stockholm is summer, Midsummer and Nobel week, with corporate travel in between. Many apartments are in housing associations that must approve subletting, which is the first thing to check. Winter is dark and quiet. Guests are often business travellers during the week and couples at the weekend, and the archipelago pulls leisure demand out of the city in high summer, which is worth pricing for.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.



