Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Bodrum: Turkish and Gulf summer travel; Yalıkavak marina and beach clubs; Yacht charter season; Domestic holiday calendar. Guests I price for: Turkish, Gulf and European couples and families on 5 to 10 night villa stays. Where I start: Luxury villa weekly pricing, Bayram premiums, and a short-season strategy.
In PriceLabs or Wheelhouse I set up Bodrum villas with each Bayram as a block, weekly rules in high summer and shorter stays in the shoulders. Airbnb, Booking.com and Expedia then share one calendar and price in the currency guests expect.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Bodrum.