Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Hamburg: Hafengeburtstag port anniversary; Reeperbahn Festival; Musicals and Elbphilharmonie concerts; Trade fairs and cruise calls. Guests I price for: German and Scandinavian weekend visitors on 2 to 3 night stays, cruise passengers, and business travellers. Where I start: Event-weekend premiums, cruise-night pricing, and Wohnraumschutz-compliant strategies.
Hamburg sells mostly through Airbnb and Booking.com. With a decade in five-star hotels behind me, I help Hamburg hotels manage corporate, cruise and musical-theatre demand, set fences for major events, and choose comp sets by district, since HafenCity, St. Pauli and the airport area serve quite different guests.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Hamburg.