An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in Zurich: Street Parade; Banking and pharma business travel; Summer lake season; Gateway to Alpine ski resorts. Guests I price for: Corporate travellers midweek, international leisure guests on 2 to 4 night stays, and relocation guests. Where I start: Corporate midweek rate cards, CHF pricing benchmarks against hotels, and mid-term relocation strategies.
In PriceLabs or Wheelhouse I set up Zurich listings with Street Parade, the Film Festival, Messe Zurich fairs and the Davos week as events, plus a corporate weekday base and monthly discounts. Airbnb and Booking.com share the same rules and totals.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in Zurich.