Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Hong Kong. Hong Kong requires a licence for stays under 28 days, so unlicensed flats should run 28-plus-night stays. Licensed guesthouses sell trade fairs, Rugby Sevens and Art Basel. Corporate relocations drive monthly demand. Space is scarce, so well-located furnished flats that suit families or longer corporate stays can command strong monthly rates.
For Hong Kong owners I first confirm licensing, then decide whether the flat should run as a licensed short-stay unit or a monthly corporate rental, and build a plan around trade fairs, Art Basel and relocations that suits the chosen model and the building rules.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Hong Kong.