Vrbo listing optimization is the work I do to make a property rank, convert and price correctly on Vrbo. I rewrite your headline and description for Vrbo's family and group guests, order photos to sell the whole home and tune rules and settings.
What I plan around in Lake of the Ozarks: Summer lake and boating season; Kansas City and St. Louis weekend travel; Bagnell Dam Strip nightlife; Golf resorts. Guests I price for: Midwestern families and groups on 2 to 7 night lakefront stays. Where I start: Weekly and weekend summer pricing with dock and boat-slip positioning, and long off-season floors.
Lake of the Ozarks sells mostly through Airbnb, Vrbo and Booking.com. In PriceLabs or Wheelhouse I set July 4th, the Shootout and Bikefest as events, weekly blocks for large homes, and winter monthly rates. Airbnb, Vrbo and Booking.com then carry the same dock details, mile marker, minimum stays and house rules for large groups.
The service in general is described on my vrbo listing optimization page; this page covers how I apply it in Lake of the Ozarks.