Rank higher on Airbnb, and turn views into bookings.I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher. I work with Airbnb hosts, vacation rental owners and property managers in Melbourne, one to one, remotely and in Australian Eastern Time (UTC+10 / +11), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Airbnb listing optimization for Airbnb hosts, vacation rental owners and property managers in Melbourne, Australia, one to one, remotely and in Australian Eastern Time (UTC+10 / +11). In Melbourne, I price January as the peak and June to August as the quiet time, and I build the work around that calendar. Airbnb optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Melbourne
1-on-1
Directly with Alaa, no account-manager layer
Australian Eastern Time
Sessions scheduled in your local time
Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Melbourne: Australian Open; Formula 1 Australian Grand Prix; AFL Grand Final and Boxing Day Test; Melbourne Cup and Spring Racing. Guests I price for: Event travellers and interstate visitors on 2 to 5 night stays in the CBD, Southbank, Fitzroy and St Kilda. Where I start: A dense event calendar priced a year ahead, winter floors, and per-bedroom benchmarks against apartment supply.
Melbourne sells mostly through Airbnb, Booking.com and Stayz (Vrbo). On Airbnb, Booking.com and Stayz I set up PriceLabs or Wheelhouse with every major event loaded a year ahead, levy-aware net targets and winter mid-term options, so your rates follow Melbourne's packed calendar rather than generic seasons, and each venue's crowd is priced by how close you are to it.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Melbourne.
Airbnb reads your title, summary and details to decide which searches you appear in. I research how guests in your market search and write to match.
Guests decide in seconds. I pick the cover that wins the click, order the gallery as a story and caption the features guests care about.
Missing amenities cost filters and strict rules cost conversion. I audit every toggle and set the combination that converts without adding risk.
Ratings, response and acceptance rates and review recency all feed ranking. I set up review requests and reply templates so those signals keep improving.
“Melbourne has one of the densest event calendars in the world: the Australian Open, Formula 1, AFL finals, the Melbourne Cup and the Boxing Day Test. Victoria also introduced a 7.5% short-stay levy in 2025, which changes net returns. I price events a year ahead and factor the levy into strategy.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
The Australian Open fills inner suburbs, so I price its two weeks as a block with minimums and lift rates for homes walking distance from Melbourne Park.
Late summer festivals and the Grand Prix keep demand strong, so I treat race weekend as a premium and support midweek with events and conferences.
Autumn football season and school holidays add weekend demand, so I price match weekends and keep weekdays steady for business and medical travellers.
Winter is quieter, so I lower floors gently, offer mid-term stays and pick out big concerts and football rounds that still deserve higher prices.
AFL finals and the Spring Racing Carnival dominate, so I lift Grand Final weekend and Cup week sharply and set minimums for interstate visitors.
Christmas and the Boxing Day Test bring families and cricket fans, so I price late December above early December and keep stays of three nights or more.
A listing that ranks but is priced badly wastes the visibility, and a well-priced listing nobody sees earns nothing. I optimize the listing for search and conversion first, then tune the pricing around the traffic it earns.
Load the full event calendar a year ahead and price each event.
Factor the 7.5% short-stay levy into pricing and net return.
Price CBD and Southbank homes for event travellers.
Offer mid-term stays in winter.
Price by distance to Melbourne Park and the MCG.
A new Airbnb listing
You have just connected Airbnb and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Airbnb.
Commission without much return
You pay Airbnb commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Airbnb and others were never finished, and nobody owns the standard.
Send me the Airbnb listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Airbnb: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Airbnb account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Airbnb and adjust what the numbers say to adjust.
I quote Airbnb optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Airbnb optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Airbnb | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
For Airbnb listing optimization in Melbourne, i optimize Airbnb alongside your other channels and check parity, so added reach never creates a conflict. Melbourne sells mostly through Airbnb, Booking.com and Stayz (Vrbo). January: The Australian Open fills inner suburbs, so I price its two weeks as a block with minimums and lift rates for homes walking distance from Melbourne Park.
Busiest in Melbourne: Australian Open in January, Formula 1 in March, AFL finals in September, Spring Racing Carnival in November and the Christmas period. January: The Australian Open fills inner suburbs, so I price its two weeks as a block with minimums and lift rates for homes walking distance from Melbourne Park. February to March: Late summer festivals and the Grand Prix keep demand strong, so I treat race weekend as a premium and support midweek with events and conferences. For Airbnb listing optimization, on Airbnb, I line up promotions, rate plans and content with these windows so visibility peaks when demand does.
For Airbnb listing optimization, i write content and photo order on Airbnb for the guests who actually search for Melbourne. Event travellers and interstate visitors on 2 to 5 night stays in the CBD, Southbank, Fitzroy and St Kilda. Demand is driven by Formula 1 Australian Grand Prix and AFL Grand Final and Boxing Day Test.
St Kilda: Beach access and the Grand Prix circuit nearby; I price race weekend and summer above other inner suburbs and soften rates in winter. Southbank and the CBD and Fitzroy and Collingwood get their own treatment. For Airbnb listing optimization, i write location content, photos and amenity highlights on Airbnb around the specific part of Melbourne the property is in.
For Airbnb listing optimization, the first changes on Airbnb are content completeness and the cover photo, because those decide whether a Melbourne traveler clicks. Load the full event calendar a year ahead and price each event. Next: price CBD and Southbank homes for event travellers.
How far the property is from tram lines and major venues, since event travellers choose by walking time to the MCG, Rod Laver Arena or Flemington. For Airbnb listing optimization, i check this on Airbnb first, because it decides whether the listing is allowed to rank at all.
For Airbnb listing optimization in Melbourne, this is how I would approach it. com and Stayz I set up PriceLabs or Wheelhouse with every major event loaded a year ahead, levy-aware net targets and winter mid-term options, so your rates follow Melbourne's packed calendar rather than generic seasons, and each venue's crowd is priced by how close you are to it. We start in the chat, and I confirm the scope and the price before any work begins.
For Airbnb listing optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Melbourne and work remotely in Australian Eastern Time (UTC+10 / +11). Locally, that shows up in decisions like this: factor the 7.5% short-stay levy into pricing and net return.
Airbnb optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Airbnb listing optimization is the same in every market, but the plan is not: in Melbourne I would start from January: The Australian Open fills inner suburbs, so I price its two weeks as a block with minimums and lift rates for homes walking distance from Melbourne Park. To start, open the chat or email me with your property type and size in Melbourne.
Yes. Airbnb Listing Optimization Expert in Melbourne is delivered remotely and scheduled in Australian Eastern Time (UTC+10 / +11), and 100+ properties in and around Melbourne have been optimized, including in areas such as St Kilda. I implement it live on Zoom in your Airbnb extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Melbourne.
Results depend on the property, the starting point and the season, so I do not promise a number. In Melbourne the first gains from Airbnb listing optimization usually come from the change with the clearest local signal: price CBD and Southbank homes for event travellers. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Melbourne, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Melbourne, or read the general page for airbnb listing optimization.
If you also run properties outside Melbourne, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Melbourne and what you need. I reply in Australian Eastern Time, confirm the scope and the price, and start only when you say so.
