I build your pricing strategy with you, live, in your own account.You share your screen and I build your Melbourne strategy inside PriceLabs or Wheelhouse, explaining every setting. One-time sessions priced by listing count from $125; or run it with Revenuenaire Dynamic Pricing from $17.99 per listing per month.
Alaa Elhadi, an independent revenue management consultant, provides Airbnb pricing strategy for Airbnb hosts, vacation rental owners and property managers in Melbourne, Australia, one to one, remotely and in Australian Eastern Time (UTC+10 / +11). In Melbourne, I price January as the peak and June to August as the quiet time, and I build the work around that calendar. PriceLabs and Wheelhouse strategy sessions are one-time and priced by listing count: $125 for up to 2 listings, $250 for 3 to 6, $370 for 7 to 10 and $480 for 11 to 15, with larger portfolios priced per listing. Revenuenaire Dynamic Pricing software is from $17.99 per listing per month.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Melbourne
1-on-1
Directly with Alaa, no account-manager layer
Australian Eastern Time
Sessions scheduled in your local time
An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Melbourne: Australian Open; Formula 1 Australian Grand Prix; AFL Grand Final and Boxing Day Test; Melbourne Cup and Spring Racing. Guests I price for: Event travellers and interstate visitors on 2 to 5 night stays in the CBD, Southbank, Fitzroy and St Kilda. Where I start: A dense event calendar priced a year ahead, winter floors, and per-bedroom benchmarks against apartment supply.
On Airbnb, Booking.com and Stayz I set up PriceLabs or Wheelhouse with every major event loaded a year ahead, levy-aware net targets and winter mid-term options, so your rates follow Melbourne's packed calendar rather than generic seasons, and each venue's crowd is priced by how close you are to it.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Melbourne.
I set the base from a real comp set, a minimum that protects your margin and a maximum that stops you underselling a peak night, listing by listing.
I build seasonal profiles and event premiums from the local calendar, so rates move before demand does and not after.
Minimum stays, gap and orphan nights and length-of-stay discounts are set to fill the calendar without discounting the whole month.
I configure OTA markups so your net rate is the same on Airbnb, Booking.com and Vrbo, and leave time to ask anything about pricing.
“Melbourne has one of the densest event calendars in the world: the Australian Open, Formula 1, AFL finals, the Melbourne Cup and the Boxing Day Test. Victoria also introduced a 7.5% short-stay levy in 2025, which changes net returns. I price events a year ahead and factor the levy into strategy.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
The Australian Open fills inner suburbs, so I price its two weeks as a block with minimums and lift rates for homes walking distance from Melbourne Park.
Late summer festivals and the Grand Prix keep demand strong, so I treat race weekend as a premium and support midweek with events and conferences.
Autumn football season and school holidays add weekend demand, so I price match weekends and keep weekdays steady for business and medical travellers.
Winter is quieter, so I lower floors gently, offer mid-term stays and pick out big concerts and football rounds that still deserve higher prices.
AFL finals and the Spring Racing Carnival dominate, so I lift Grand Final weekend and Cup week sharply and set minimums for interstate visitors.
Christmas and the Boxing Day Test bring families and cricket fans, so I price late December above early December and keep stays of three nights or more.
Load the full event calendar a year ahead and price each event.
Factor the 7.5% short-stay levy into pricing and net return.
Price CBD and Southbank homes for event travellers.
Offer mid-term stays in winter.
Price by distance to Melbourne Park and the MCG.
You rely on Smart Pricing
You want a strategy that considers events, gaps and every channel.
You have a tool on defaults
PriceLabs or Wheelhouse is connected but the rules were never set up.
Your pace trails the market
Bookings arrive late or prices look low in peak weeks.
You want to run it yourself
You prefer to price on your own once the strategy is right.
Choose the package for your listing count and a slot in your time zone. Payment is taken securely at booking.
Share the listing links and tool access so I can review competitors and settings before the call.
On Zoom I set seasons, events, stay rules and markups with you on screen, and explain why each setting is there.
Step 4
A revisit session re-tunes the strategy against your results, from $75.
One-time sessions priced by listing count from $125. Wheelhouse follows the same schedule and revisits start from $75. Revenuenaire Dynamic Pricing software is from $17.99 per listing per month.
| Option | What you get | Price |
|---|---|---|
| Starter | Up to 2 listings, 45-minute session | $125 |
| Growth | 3 to 6 listings, 60-minute session | $250 |
| Portfolio | 7 to 10 listings, 90-minute session | $370 |
| Scale | 11 to 15 listings, 90-minute session | $480 |
| Pro | 16 to 21 listings, 120-minute session | $615 |
| Enterprise | 22 or more listings, 120-minute session | $635 |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
For Airbnb pricing strategy, the first changes are base and minimum prices and the seasonal profile, since those drive most of the revenue in Melbourne. Price by distance to Melbourne Park and the MCG. Next: factor the 7.5% short-stay levy into pricing and net return.
Busiest in Melbourne: Australian Open in January, Formula 1 in March, AFL finals in September, Spring Racing Carnival in November and the Christmas period. September to November: AFL finals and the Spring Racing Carnival dominate, so I lift Grand Final weekend and Cup week sharply and set minimums for interstate visitors. December: Christmas and the Boxing Day Test bring families and cricket fans, so I price late December above early December and keep stays of three nights or more. For Airbnb pricing strategy, the strategy I build sets seasonal profiles, event premiums and minimum-stay rules around these windows before they open for booking.
For Airbnb pricing strategy, for the quiet months I set the minimum price, last-minute and gap-night rules and length-of-stay discounts so nights fill without dropping below your floor. Quietest in Melbourne: June to August. June to August: Winter is quieter, so I lower floors gently, offer mid-term stays and pick out big concerts and football rounds that still deserve higher prices. April to May: Autumn football season and school holidays add weekend demand, so I price match weekends and keep weekdays steady for business and medical travellers.
Events priced late and the short-stay levy ignored. I look for these first when I review Airbnb pricing strategy in Melbourne, and fixing them is usually the quickest gain.
For Airbnb pricing strategy, i set base prices and comp sets per area, with a separate profile where two parts of Melbourne behave differently. Fitzroy and Collingwood: Character homes and nightlife attract younger travellers; I keep weekend rates firm and use shorter minimums for event visitors. Southbank and the CBD and St Kilda get their own treatment.
AFL Grand Final and Boxing Day Test, Melbourne Cup and Spring Racing and Australian Open are the dates I price first for Airbnb pricing strategy in Melbourne. September to November: AFL finals and the Spring Racing Carnival dominate, so I lift Grand Final weekend and Cup week sharply and set minimums for interstate visitors.
For Airbnb pricing strategy in Melbourne, each channel gets its own markup, so the net rate you receive is the same wherever the booking comes from. Melbourne sells mostly through Airbnb, Booking.com and Stayz (Vrbo). September to November: AFL finals and the Spring Racing Carnival dominate, so I lift Grand Final weekend and Cup week sharply and set minimums for interstate visitors.
How far the property is from tram lines and major venues, since event travellers choose by walking time to the MCG, Rod Laver Arena or Flemington. For Airbnb pricing strategy, i check this before touching a single rate, because a base price built on the wrong assumption makes every rule worse.
PriceLabs and Wheelhouse strategy sessions are one-time and priced by listing count: $125 for up to 2 listings, $250 for 3 to 6, $370 for 7 to 10 and $480 for 11 to 15, with larger portfolios priced per listing. Revenuenaire Dynamic Pricing software is from $17.99 per listing per month. The scope of Airbnb pricing strategy is the same in every market, but the plan is not: in Melbourne I would start from September to November: AFL finals and the Spring Racing Carnival dominate, so I lift Grand Final weekend and Cup week sharply and set minimums for interstate visitors. To start, open the chat or email me with your property type and size in Melbourne.
Results depend on the property, the starting point and the season, so I do not promise a number. In Melbourne the first gains from Airbnb pricing strategy usually come from the change with the clearest local signal: price by distance to Melbourne Park and the MCG. I review progress against your own occupancy, ADR and RevPAR, not a market average.
Yes. Airbnb Pricing Expert in Melbourne is delivered remotely and scheduled in Australian Eastern Time (UTC+10 / +11), and 100+ properties in and around Melbourne have been optimized, including in areas such as Fitzroy and Collingwood. I build it live with you on Zoom in your time zone, inside PriceLabs, Wheelhouse or Revenuenaire Dynamic Pricing. Start in the chat or by email and tell me what you run in Melbourne.
The other services I offer in Melbourne, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Melbourne, or read the general page for airbnb pricing strategy.
If you also run properties outside Melbourne, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Melbourne and what you need. I reply in Australian Eastern Time, confirm the scope and the price, and start only when you say so.
