Google Vacation Rentals optimization is the work I do to make a property rank, convert and price correctly on Google Vacation Rentals. I check that your property appears with accurate rates, availability and content on Google Vacation Rentals and TripAdvisor, and that your direct link is the one travelers click.
What I plan around in Paris: Fashion Weeks in March, June, September and October; Roland-Garros in late May; Trade shows at Porte de Versailles; Christmas and New Year. Guests I price for: Couples and small families from the US, UK and Asia staying 3 to 6 nights in central arrondissements. Where I start: Arrondissement-level benchmarks, trade-show and fashion-week premiums, and strategies that fit the 120-night primary-residence limit and registration rules.
Paris sells mostly through Airbnb, Booking.com, Vrbo and Abritel. In PriceLabs or Wheelhouse we load trade fairs, fashion and sporting weeks as events, set rules that protect your capped nights for the best dates, and keep rates realistic in early August. Booking.com, Vrbo and Abritel follow the same plan, with registration numbers on every listing.
The service in general is described on my other ota optimization page; this page covers how I apply it in Paris.