Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Belfast: Giant's Causeway and Causeway Coast; Game of Thrones tourism; Titanic Belfast and cruise calls; Concerts and conferences. Guests I price for: UK, Irish and North American travellers on 2 to 4 night stays. Where I start: Summer premiums, event weekends, and Tourism NI certification compliance.
Belfast sells mostly through Airbnb, Booking.com and Vrbo. My hotel background suits Belfast's mix of conferences, cruise passengers, film crews and leisure travellers. For Belfast hotels I review conference blocks, negotiated rates with studios and companies, cruise-day pricing and weekend packages for the coast, so each segment is priced deliberately.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Belfast.