Google Vacation Rentals optimization is the work I do to make a property rank, convert and price correctly on Google Vacation Rentals. I check that your property appears with accurate rates, availability and content on Google Vacation Rentals and TripAdvisor, and that your direct link is the one travelers click.
What I plan around in Belfast: Giant's Causeway and Causeway Coast; Game of Thrones tourism; Titanic Belfast and cruise calls; Concerts and conferences. Guests I price for: UK, Irish and North American travellers on 2 to 4 night stays. Where I start: Summer premiums, event weekends, and Tourism NI certification compliance.
Belfast sells mostly through Airbnb, Booking.com and Vrbo. I set up PriceLabs or Wheelhouse for Northern Ireland hosts with Boucher Road concerts, the marathon, the North West 200 and Christmas market weekends as events. Coast homes get weekly summer rules, city flats two-night weekends, and Airbnb, Booking.com and Vrbo stay aligned.
The service in general is described on my other ota optimization page; this page covers how I apply it in Belfast.