Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Belfast: Giant's Causeway and Causeway Coast; Game of Thrones tourism; Titanic Belfast and cruise calls; Concerts and conferences. Guests I price for: UK, Irish and North American travellers on 2 to 4 night stays. Where I start: Summer premiums, event weekends, and Tourism NI certification compliance.
I set up PriceLabs or Wheelhouse for Northern Ireland hosts with Boucher Road concerts, the marathon, the North West 200 and Christmas market weekends as events. Coast homes get weekly summer rules, city flats two-night weekends, and Airbnb, Booking.com and Vrbo stay aligned.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Belfast.