Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Berlin: Berlinale film festival; IFA and ITB trade fairs; Berlin Marathon; Club and festival tourism. Guests I price for: Young international travellers, trade-fair visitors and mid-term relocation guests. Where I start: Registration-compliant pricing, trade-fair premiums, and mid-term rate cards for the relocation segment.
Berlin sells mostly through Airbnb, Booking.com and Vrbo. Inside PriceLabs or Wheelhouse, we load the Messe calendar, the film festival and the marathon as events, set weekend rules for summer and a monthly rate card for relocation guests. Booking.com and Vrbo follow the same plan, with the registration number shown everywhere.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Berlin.