Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Braga. Braga and Guimarães are weekend markets for Portuguese and Spanish visitors, with two standout events: Braga's Semana Santa and São João in June. Stays are short. I price the events and keep weekends strong. Most visitors come from within Portugal or Spain for a weekend, so Friday and Saturday pricing and the two big festivals decide most of the year's revenue.
For owners in Braga or Guimarães I first check that each listing's AL registration is in order, then look at how Holy Week, São João and the Gualterianas were priced last year. From there we treat the two cities as neighbours with separate calendars and build a weekend-led plan that suits Portuguese and Galician visitors.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Braga.