Expedia optimization for hotels is the work I do to make a property rank, convert and price correctly on Expedia. I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit.
What I plan around in Las Vegas: CES, NAB, SEMA and other mega-conventions; Las Vegas Grand Prix; Boxing and UFC fight weekends; Raiders and Golden Knights home games. Guests I price for: Groups and convention attendees booking 2 to 4 nights in Henderson, Summerlin and near-Strip homes. Where I start: Convention-calendar pricing loaded a year ahead, pool-home premiums in spring, and minimum-stay rules that avoid single-night party bookings.
Las Vegas sells mostly through Airbnb, Vrbo and Booking.com. For off-Strip hotels, extended-stay properties and Henderson resorts, I work on convention displacement, exhibitor group blocks and rate fences that keep trade-show guests separate from leisure weekends. My comp sets are built by drive time to the Convention Center and the Strip, not by star rating, because that is how attendees compare.
The service in general is described on my expedia optimization page; this page covers how I apply it in Las Vegas.