Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.
What I plan around in Loch Lomond: Loch Lomond cruises and watersports in the national park; climbing Ben Lomond and walking the West Highland Way; the villages of Luss, Balloch, Callander and Aberfoyle; easy access from Glasgow for weekend and stag escapes. Guests I price for: Glasgow and central-belt couples, families and groups on two to four night stays plus West Highland Way walkers passing through Balloch and Drymen. Where I start: Capturing bright-summer and bank-holiday peaks in a short Scottish season while keeping the mandatory short-term-let licence and safety certificates current with the local licensing authority.
For inns, lodges and small hotels in the national park I look at weekend packages, walker and cyclist rates, and wedding and group business, applying the revenue discipline I built in five-star chain hotels to a seasonal rural market where every summer weekend counts.
The service in general is described on my outsourced revenue management page; this page covers how I apply it in Loch Lomond.