Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Marseille: Lavender fields and Luberon villages; Festival d'Avignon; Calanques and coastal season; Aix-en-Provence cultural calendar. Guests I price for: European and North American couples and families on 4 to 7 night stays. Where I start: Weekly villa pricing in the Luberon, city rates in Marseille and Aix, and registration compliance.
I configure PriceLabs or Wheelhouse with you so villas run on weekly summer stays, city flats keep short-stay flexibility, lavender and festival dates are loaded as events, and Abritel, Vrbo and Booking.com reflect the same pricing, cleaning fees and cancellation policies.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Marseille.