Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Québec City: Québec Winter Carnival; Festival d'été in July; Old Québec and cruise calls; Christmas markets. Guests I price for: US and Canadian couples on 2 to 4 night stays. Where I start: Festival premiums, winter carnival pricing, and CITQ-compliant positioning.
Québec City sells mostly through Airbnb, Booking.com and Vrbo. From my years in five-star hotels, I help Québec City inns and hotels handle tour-group and cruise allocations, protect Carnival, festival and Christmas dates with stay controls, and choose comp sets inside the walls and outside them separately, because the two compete for different guests.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Québec City.