Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in San Francisco: Dreamforce and Moscone conventions; Fleet Week and Outside Lands; Tech corporate and relocation travel; Wine-country trips to Napa and Sonoma. Guests I price for: Conference attendees and tech travellers midweek, international leisure guests on 3 to 5 night stays, and 30-plus-night relocations. Where I start: Convention-week premiums, mid-term rate cards under the city's 90-night un-hosted cap, and neighbourhood benchmarks from the Mission to the Marina.
San Francisco sells mostly through Airbnb, Vrbo, Booking.com and Furnished Finder. San Francisco hotels depend on large conventions, corporate travel and international leisure. My hotel career brings experience with citywide event displacement, group pricing around Moscone and corporate rate negotiation, plus a comp set split between Union Square, SoMa, Fisherman's Wharf and the airport.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in San Francisco.