Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Miami: Art Basel in early December; Ultra Music Festival and Spring Break in March; Formula 1 Miami Grand Prix in May; Cruise departures from PortMiami. Guests I price for: Groups and couples from the US Northeast, Latin America and Europe, booking 3 to 7 nights with strong Thursday to Sunday compression. Where I start: Event-date premiums that start early, deep seasonal spreads between winter and hurricane season, and minimum-stay rules that protect high-value weekends in Miami Beach and Brickell.
Miami sells mostly through Airbnb, Vrbo, Booking.com and Expedia. From my years in five-star hotel revenue, I help Miami hotels manage a demanding mix of cruise, event, corporate and international leisure guests: group blocks for Art Basel and the Boat Show, rate fences for Grand Prix weekend, and overbooking and channel controls on the busiest winter nights.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Miami.