An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in San Francisco: Dreamforce and Moscone conventions; Fleet Week and Outside Lands; Tech corporate and relocation travel; Wine-country trips to Napa and Sonoma. Guests I price for: Conference attendees and tech travellers midweek, international leisure guests on 3 to 5 night stays, and 30-plus-night relocations. Where I start: Convention-week premiums, mid-term rate cards under the city's 90-night un-hosted cap, and neighbourhood benchmarks from the Mission to the Marina.
I set up PriceLabs or Wheelhouse with Moscone shows, J.P. Morgan week, Dreamforce and Fleet Week as date premiums, and monthly pricing for relocation stays. Hosted rooms and whole-home listings follow different rules, and Airbnb, Vrbo, Booking.com and Furnished Finder share one plan.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in San Francisco.