Alaa Elhadi
Norman, United States

Revenue management consultant and pricing expert in Norman

Alaa Elhadi is an independent revenue management consultant for hotels, resorts, Airbnb hosts and property managers in Norman. He has optimized 100+ properties in and around the market, and works with you 1-on-1, remotely, in Central Time (UTC-6).

Working with Alaa in Norman, at a glance

Alaa Elhadi is an independent revenue management consultant who works 1-on-1 with hotels, serviced apartments, Airbnb hosts and property managers in Norman: pricing strategy, PriceLabs and Wheelhouse setup, hotel revenue consulting and channel optimization. Demand in Norman peaks Late August to November and is softest December to February and July to mid-August, and every plan he builds starts from that calendar.

Ask in the chat, or book a 1-on-1 strategy session from $125. Last updated .

100+

Properties optimized in and around Norman

Cornell certified

Master certificate in Revenue Management, 18 years of experience

Central Time

1-on-1 sessions scheduled in your local time

Consultant's view

Alaa's take on Norman

“Norman is a Sooners town first. Home Saturdays at Gaylord Family Oklahoma Memorial Stadium carry the year, and the move to the SEC has brought a new mix of visiting fan bases. Commencement in May, the Medieval Fair and the Norman Music Festival add spring weekends, and the Women's College World Series up the road in Oklahoma City fills early June. December to February and July are slow. I tier games by opponent and keep winter floors honest.”

Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.

Norman at a glance

Busiest
Oklahoma Sooners home football weekends in the autumn, plus graduation in May and the Women's College World Series in nearby Oklahoma City in June.
Quietest
December to February and July.
Dates to price first
  • Oklahoma Sooners football at Gaylord Family Oklahoma Memorial Stadium
  • University of Oklahoma graduation and campus events
  • Lake Thunderbird recreation
  • Oklahoma City event spillover
From Alaa's consulting sessions

How Alaa would price a property in Norman

The moves Alaa makes first when a hotel or host in Norman books a session, and the errors he corrects most often. Every one is set up inside your own pricing tool, so it keeps working after the call.

Alaa's pricing playbook for Norman

  1. 1

    Price SEC visitors with large travelling fan bases in the top band, and early non-conference games lower.

  2. 2

    Leave the Texas weekend at normal rates, since the Red River Rivalry is played in Dallas, not in Norman.

  3. 3

    Lift the Women's College World Series dates in early June, especially when OU is in the field.

  4. 4

    Price the Medieval Fair and Norman Music Festival weekends in April for homes near Reaves Park and Main Street.

  5. 5

    Use 2-night minimums on game weekends and allow single nights in July.

Fully outsource your revenue management in Norman

Hand the daily pricing and these moves to me and my team, month to month.

Contact me

Mistakes Alaa fixes most in Norman

  • Every home game priced the same, whoever the visitor is.
  • July and winter weekends priced like spring.
  • Homes near Lake Thunderbird marketed only to football fans.
Alaa's pricing calendar

How I price Norman through the year

Revenue management consultant in Norman, United States
  1. December to FebruaryLow

    With students away and football over, I drop floors, open monthly rates for visiting scientists and contractors, and lift only the dates of big Sooners basketball games at the Lloyd Noble Center.

  2. March to MayHigh

    Spring brings the Medieval Fair, the music festival, campus visits and commencement, so I price each of those weekends on its own and hold storm-season cancellation terms clearly in the listing.

  3. JuneHigh

    The Women's College World Series runs in Oklahoma City, and I lift the full tournament window when the Sooners are playing, with shorter minimums because fans follow the bracket day by day.

  4. July to mid-AugustLow

    Heat and a quiet campus make this the softest summer stretch, so I welcome single nights, lean on Lake Thunderbird visitors and quote weekly rates for interns and new staff.

  5. Late August to NovemberPeak

    Move-in weekend then football: I price each home Saturday from the opponent's travelling support, keep away weekends near base and keep watch for Thanksgiving week when the schedule ends at home.

Where I price Norman differently

Campus Corner and the university core
The most valuable game-day location in town, so I sell Saturdays at strong rates with two-night stays and price weekdays for visiting parents and faculty instead of fans.
Downtown Norman and Main Street
Walkable to bars, the Norman Music Festival and a quick ride to campus; I price these for couples and groups who want nightlife as much as football.
East Norman near Lake Thunderbird
Larger homes with land suit family reunions and lake weekends, so I market them for space in spring and summer and keep football premiums lighter because of the drive.

What I check first in a Norman audit

  1. 1Whether the home is within walking distance of Campus Corner and the stadium, because game-day parking and traffic in Norman push fans towards homes they can reach on foot.
  2. 2Whether the listing deals with storm season properly, with a clear note on shelter or safe rooms and a sensible cancellation policy, since spring travellers in Oklahoma ask about it before booking.
  3. 3How the City of Norman's short-term rental rules and local lodging tax are handled, because a missing registration or tax setting causes more trouble on busy weekends than any pricing error.
Working with Alaa in Norman

A revenue management consultant, pricing expert and hotel specialist for Norman

One person does the thinking on your account. Choose the kind of help your property in Norman needs; everything is remote, 1-on-1 and scheduled in your time zone.

Independent advice

Revenue management consultant in Norman

For a Norman owner I begin with the Sooners schedule and the opponents' travelling support, then build the quieter months around Oklahoma City events, research visitors and summer stays. We agree bands, minimum stays and floors together, and I show you how to judge a Tuesday booking from a visiting scientist against holding the date for a weekend.

Airbnb, Vrbo & Booking.com

Airbnb pricing expert in Norman

On Airbnb, Vrbo and Booking.com I price your Norman rental around Sooners football, spring festivals and the Women's College World Series, with sensible floors for winter and July. Inside PriceLabs or Wheelhouse I set opponent-tiered overrides, length-of-stay discounts for research and contractor guests and stay rules that keep game weekends at two nights.

Hotels & resorts

Hotel revenue management specialist in Norman

Norman hotels depend on football weekends, graduation and university business, with Oklahoma City events adding overflow. With my five-star revenue background I help set game-day packages and restrictions, negotiate university and research park rates for weekdays, and build a comp set that reflects both the campus hotels and the I-35 corridor.

Packages and pricing

My PriceLabs strategy packages for Norman

One-time and 1-on-1 on Zoom, priced by the listings in your account: from $125 to $615.

Every package includes, built for your Norman listings

  • Pricing strategy setup and implementation
  • Revenue performance analysis
  • Competitor analysis
  • Gap-night solutions setup
  • Last-minute, early-bird and other promotions
  • Base, minimum and maximum price setup
  • OTA channel pricing optimization
  • Seasonal pricing setup
  • Expert revenue manager assigned to your account
PackageListingsSessionPrice
StarterUp to 2 listings45-minute Zoom session$125
Growth3 to 6 listings60-minute Zoom session$250
Portfolio7 to 10 listings90-minute Zoom session$370
Scale11 to 15 listings90-minute Zoom session$480
Pro16 to 21 listings120-minute Zoom session$615
Enterprise22 or more listings120 to 240-minute Zoom sessionFrom $635

Which package fits your Norman portfolio

Starter, $125

One home in Campus Corner and the university core

I build its seasons, floors and stay rules against its own comparable listings.

Portfolio or Scale, $370 to $480

Listings across several areas

For example Downtown Norman and Main Street plus East Norman near Lake Thunderbird: I set each area up separately, with its own comp set, seasons and minimum stays.

22+ listings, from $635

More than 21 listings

The large-accounts calculator shows the exact price and session length for your listing count.

Large-accounts pricing

Questions about your Norman property?

Tell me what you run in Norman and what is not working. I reply in your time zone.

Managed Airbnb pricing

Airbnb revenue management for Norman

Done for you and month to month: I run your Norman short-term rental pricing every week. From $225 a month, priced by listing count with no cap.

What I run for your Norman listings

  • Daily rate monitoring and 2-3 price changes a week for listings in Campus Corner and the university core, Downtown Norman and Main Street, and East Norman near Lake Thunderbird
  • Peak rates and minimum stays set early for Late August to November
  • Base, minimum and maximum prices, gap nights and last-minute discounts
  • Run in PriceLabs or Wheelhouse, connected to your channel manager
  • Listing, promotions and Airbnb, Booking.com and Vrbo optimization on Plus
  • Monthly strategy call and a 12-month forecast on Pro; month to month, no lock-in
ListingsCorePlusPro
1 listing$225$305$395
5 listings$565$765$990
10 listings$965$1,305$1,690
25 listings$1,415$1,910$2,475
50 listings$1,865$2,520$3,265

Monthly prices. Managed plans start after the one-time PriceLabs strategy package above, so I build your Norman strategy with you first.

Which managed plan fits your Norman rentals

Core, from $225/mo

Managed pricing, run for you every day

For hosts in Campus Corner and the university core who handle guests and listings themselves and want the pricing done every week.

Plus, from $305/mo

Pricing plus listing and channel optimization

For listings competing in Downtown Norman and Main Street: pricing plus listing content, promotions and channel work on every OTA.

Pro, from $395/mo

Full revenue management with a monthly strategy call

For portfolios across East Norman near Lake Thunderbird and beyond, with forecasting, launch pricing for new listings and a monthly call.

Price your exact listing count
Hotel revenue management outsourcing

Hotel revenue management outsourcing in Norman

I work as your outsourced revenue manager in Norman, priced by property size rather than per room: from $650 a month, after a one-time hotel pricing strategy setup from $750.

What your Norman hotel gets

  • Daily rates and restrictions set against a Norman comp set
  • Group, event and length-of-stay strategy around Late August to November
  • BAR and rate-plan strategy by room type
  • Connected to your PMS and channel manager, no new software to learn
  • OTA, metasearch and direct-booking mix with rate-parity checks on Plus
  • Forecasting, pace reports and a monthly strategy call on Pro
Hotel sizeCorePlusPro
BoutiqueUp to 20 rooms$650$900$1,150
Small21 to 50 rooms$950$1,300$1,650
Midsize51 to 100 rooms$1,400$1,900$2,450
Large101 to 200 rooms$2,000$2,700$3,500
Large & luxury200+ rooms, luxury or multi-propertyCustom quote

Monthly prices, month to month. The one-time setup builds your Norman strategy before I take over.

Which plan fits your Norman hotel

Boutique, from $650/mo

A boutique hotel or guesthouse in Campus Corner and the university core

Up to 20 rooms: one comp set, daily rates and stay rules, without hiring a full-time revenue manager.

Small or Midsize

A city or resort hotel in Downtown Norman and Main Street

21 to 100 rooms: rate plans by room type, segment mix and event pricing, reported monthly.

200+ rooms or several hotels

Larger, luxury or multi-property in Norman

For example a group with hotels in Downtown Norman and Main Street plus East Norman near Lake Thunderbird: quoted on size and complexity.

Ask for a custom quote
Consultant, not an agency

Why owners in Norman hire Alaa directly

Most revenue problems are strategy problems. They get solved faster by one experienced person who looks at your numbers than by a process.

Cornell certified

Master certificate in Revenue Management from Cornell University, and 18 years of hands-on pricing work.

Hotel chain background

A decade running revenue for international five-star properties before moving into short-term rentals.

5.0 from 1,463 reviews

Client reviews on Fiverr, from single-listing hosts to large portfolios.

You talk to Alaa

No hand-off to a junior account manager. The person who reviews your property in Norman is the one who sets the strategy.

Insights

Recent notes from Alaa

All insights

Tools and channels I work in for Norman properties

  • Revenuenaire Dynamic Pricing
  • PriceLabs
  • Wheelhouse
  • Beyond Pricing
  • DPGO
  • Pricepoint
  • Duetto
  • IDeaS
  • Hospitable
  • Hostaway
  • Guesty
  • OwnerRez
  • Lodgify
  • Smoobu
  • Beds24
  • Hostfully
  • Uplisting
  • Cloudbeds
  • Mews
  • SiteMinder
  • Little Hotelier
  • Opera Cloud
  • RoomRaccoon
  • Airbnb
  • Booking.com
  • Vrbo
  • Expedia
  • Agoda
  • Google Hotel Ads
  • Trivago
  • Tripadvisor
  • Furnished Finder
  • Direct booking website
Services in Norman

Everything I do in Norman

Sixteen dedicated pages for Norman: hotel revenue management and consulting, Airbnb and short-term rental pricing, and optimization for each booking channel.

What partners say

Trusted by hosts and managers worldwide

Real feedback from PriceLabs pricing strategy sessions with Alaa.

★★★★★

Savvy adjustments to my dynamic pricing

Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!

Airbnb host

★★★★★

Great PriceLabs advice for every property

Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.

Property manager

★★★★★

Helped me optimize my PriceLabs

Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!

Airbnb host

FAQ

Questions Norman owners ask Alaa

Do Oklahoma City events help a Norman rental?

Some do. The Women's College World Series, Thunder playoff games and big concerts in Oklahoma City push overflow south along I-35. Alaa adds those dates, but prices them below a Sooners home game, since Norman is the second choice for those guests.

Does the National Weather Center bring guests to Norman?

It brings a steady flow of researchers, visiting scientists and conference guests to the south campus research park. They are mostly weekday and often longer stays, so Alaa keeps weekday rates and weekly discounts sensible rather than chasing them with premiums.

Has the SEC changed how far ahead Norman game weekends book?

The schedule now brings fan bases that have never travelled to Norman, and many of them plan early because the trip is new. I watch the first weeks after the schedule release closely, release the most attractive SEC dates at full price and keep a little room for late adjustments once kick-off times are confirmed.

Is OU basketball or gymnastics worth adding to the calendar?

They help a little in winter, mostly on weekends with strong opponents or championship meets at the Lloyd Noble Center. I add a modest premium for homes close to campus on those dates, but they never justify football-level pricing, and I keep weekday rates unchanged around them.

Has Alaa Elhadi worked with properties in and around Norman?

Yes. Alaa has optimized 100+ properties in and around Norman, from single Airbnb listings and small hotels to management companies running hundreds of units. Everything is remote on Zoom, scheduled in Central Time (UTC-6).

How do I start with Alaa in Norman, and what does it cost?

Start a chat or book a session online. One-time PriceLabs strategy sessions are priced by your exact listing count from $125; managed plans start at $225 a month; hotel consulting is quoted per property; Revenuenaire Dynamic Pricing software is from $17.99 per listing per month. There is no minimum or maximum portfolio size.

Nearby markets

Other North America markets Alaa consults in

Alaa Elhadi consults for clients worldwide. Reviews and booking history are also visible on his Fiverr profile.

Get started

Want Alaa to look at your Norman property?

Tell Alaa what you run and what is not working. You get a straight answer in the chat and a clear next step: a 1-on-1 session, a consulting proposal or managed pricing.

Instant answers from the assistant, a revenue manager follows up in the same chat.