Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Tenerife: Year-round winter-sun travel from the UK, Germany and the Nordics; Santa Cruz Carnival; Hiking and Teide tourism; Remote-work long stays. Guests I price for: Northern European couples and families on 7 to 14 night stays, long-stay winter residents on monthly stays. Where I start: An inverted seasonality versus mainland Europe, monthly winter rate cards, and vivienda vacacional compliance.
Tenerife sells mostly through Airbnb, Booking.com and Vrbo. For Tenerife hotels, my five-star chain background helps balance tour-operator contracts from northern Europe with direct and OTA bookings, price the winter peak and Carnival properly, and build long-stay and hiking packages for the weaker late spring, when the Teide trails are at their best.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Tenerife.