Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Victoria: Whale watching and Butchart Gardens; Tofino surf and storm season; Cruise calls; Seattle and Vancouver ferry travel. Guests I price for: Pacific Northwest and international travellers on 2 to 4 night stays. Where I start: Summer premiums, Tofino storm-watching winter strategy, and provincial short-term rental rules.
Victoria sells mostly through Airbnb, Booking.com and Vrbo. For hosts I configure your pricing tool with separate curves for Victoria and the west coast, storm-watching weekends as a winter season in Tofino, and monthly rate cards for Victoria units that cannot take short stays. Long weekends and ferry-heavy dates get their own rules.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Victoria.