Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Agadir. Agadir and Essaouira are winter-sun and surf markets. Europeans come for long stays from October to April, surfers fill Taghazout and the Gnaoua Festival brings Essaouira a June peak. Ramadan shifts demand each year. Winter long stays can fill months at a time, so the right monthly rate often matters more than nightly pricing for much of the year.
Most owners here face two decisions: how much of winter to give to monthly guests, and how hard to push the surf and festival weeks. I review your bookings, registration and listings, then agree a calendar that blends a monthly rate card with nightly pricing, so you are not choosing blindly every October.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Agadir.