Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Athens, Georgia: Georgia Bulldogs football at Sanford Stadium; University of Georgia graduation and parents' weekends; The Athens music and downtown scene; AthFest in June. Guests I price for: Bulldogs fans and alumni on 2 to 3 night game weekends, UGA families, and music visitors. Where I start: Home-game premiums tiered by opponent, graduation pricing, and summer floors.
Athens, Georgia sells mostly through Airbnb, Vrbo and Booking.com. Hotels in Athens, Georgia juggle Sanford Stadium compression, two commencements a year and Classic Center conferences that want the same rooms. I help decide which conference blocks to accept on contested dates, set deposits and minimum stays for home games, and plan June and July around orientation, AthFest and university visitors.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Athens, Georgia.