Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Cornwall. Cornwall and Devon are school-holiday markets. Late July and August sell out Saturday to Saturday, May half-term and Easter are strong, and the shoulders belong to couples and dog owners. Second-home council tax premiums and the end of the holiday let tax regime have raised costs. I price summer weeks well and build short breaks for the rest of the year.
For a Cornwall or Devon owner I check the business rates position and running costs first, then build pricing around school holidays, Boardmasters and the long shoulders. We set changeover days, short-break rules and a winter plan, so the cottage earns beyond the six summer weeks everyone fights over.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Cornwall.