Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Frankfurt: Messe Frankfurt trade fairs; Banking and ECB business travel; Christmas markets; Airport transit stays. Guests I price for: Trade-fair and corporate guests midweek on 2 to 5 night stays. Where I start: Fair-week premiums that can multiply base rates, and weekend leisure floors.
Frankfurt sells mostly through Airbnb and Booking.com. My decade in five-star hotels means I know how Frankfurt hotels live and die by the fair calendar. I help with negotiated corporate rates, fair-week fences and length-of-stay rules, and comp sets that separate Messe, banking district and airport properties.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Frankfurt.