Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Grand Junction. Grand Junction and Palisade are wine and outdoor markets. Harvest, the Peach Festival and Colorado Mountain Winefest fill late summer and autumn, and cycling brings weekend visitors. Winter is quiet. I price festival weekends and harvest firmly. It is a compact calendar, with a handful of weekends doing a lot of the work. I make sure those are priced and protected early, then use midweek pricing so the quieter days still earn.
If you own a home in Grand Junction or Palisade, I review how your harvest, festival and cycling weekends are priced against the quiet winter, check whether you are competing with the right homes and hotels, and build a plan with you that spreads earnings across the whole compact season.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Grand Junction.