Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Green Bay: Packers home games at Lambeau Field; Door County summer peninsula season; Fall colour and the cherry harvest; Fish boils and waterfront festival weekends. Guests I price for: Families and couples from Chicago, Milwaukee and the Twin Cities on 3 to 5 night summer stays in Fish Creek, Sister Bay and Egg Harbor, plus Packers fans on single game weekends. Where I start: A two-peak calendar splitting the Door County summer resort season from single-night Lambeau game-day spikes, with weekend minimum stays and shoulder-season midweek floors.
Green Bay sells mostly through Airbnb, Vrbo and Booking.com. For Green Bay and Door County hosts I set up PriceLabs or Wheelhouse with you: individual game-date pricing loaded when the schedule drops, weekly summer rules on the peninsula, and floors for the shoulder months, consistent across Airbnb, Vrbo and Booking.com.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Green Bay.