Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Kraków: Old Town and Kazimierz tourism; Auschwitz and Wieliczka day trips; Stag and group travel; Conferences and student calendar. Guests I price for: UK and European travellers on 2 to 4 night stays. Where I start: Weekend and group premiums, winter floors, and per-bedroom positioning in a high-supply Old Town.
Kraków sells mostly through Airbnb and Booking.com. I set up your pricing with weekend premiums, festival and Christmas market dates, plus clear group rules and minimum stays. Airbnb and Booking.com then follow the same rates and fees, so your listing competes cleanly in a crowded Old Town market.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Kraków.