Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Rome: Easter and papal events; Jubilee and Vatican pilgrimages; Summer inbound from the US; Autumn conference season. Guests I price for: International leisure travellers of 3 to 5 nights, concentrated in Centro Storico, Trastevere and Prati. Where I start: Easter and Holy Week premiums, high-season minimum stays, and August pricing that reflects the local exodus rather than assumed summer demand.
Rome sells mostly through Airbnb, Booking.com and Vrbo. I set up your pricing on Airbnb, Booking.com and Vrbo with Easter, papal and sporting dates loaded early, minimum stays that tighten in spring and loosen in August, and a weekday curve that suits conference visitors near La Nuvola and the centre.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Rome.