Your hotel's revenue manager, without the full-time hire.I take over the revenue manager role for Mackinac Island hotels, resorts and serviced apartments: daily rates, restrictions, forecasting and distribution, with a monthly report you can check. Plans start from $650 a month by hotel size, month to month, remote in Eastern Time (UTC-5).
Alaa Elhadi, an independent revenue management consultant, provides outsourced hotel revenue management for hotels, resorts and serviced apartments in Mackinac Island, United States, one to one, remotely and in Eastern Time (UTC-5). In Mackinac Island, I price July and August and Labor Day weekend as the peak and November to April as the quiet time, and I build the work around that calendar. Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Mackinac Island
1-on-1
Directly with Alaa, no account-manager layer
Eastern Time
Sessions scheduled in your local time
Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.
What I plan around in Mackinac Island: The car-free island summer season; The Lilac Festival in June; The Labor Day Mackinac Bridge Walk; Grand Hotel and horse-and-carriage heritage tourism. Guests I price for: Midwest families and couples on 2 to 3 night summer stays on the island and in the Mackinaw City and St. Ignace gateway towns, arriving by ferry. Where I start: An intensely seasonal May-to-October calendar with steep July and August peaks, minimum stays over the Lilac Festival and Bridge Walk, and near-total winter shutdown planning.
From my years in five-star hotels I bring the tools that fit an island with a fixed season: opening rate ladders, wedding and group block controls, package pricing that bundles ferry and meals, and close-out rules for the busiest Saturdays of July.
The service in general is described on my outsourced revenue management page; this page covers how I apply it in Mackinac Island.
I monitor your comp set and booking pace every day and move rates, rate plans and restrictions as demand shifts, room type by room type.
I manage the channel mix, parity and promotions together across Booking.com, Expedia, Agoda, Google and your own site, so cost of sale does not eat the gain.
On the higher plans I forecast demand by month and segment, build the annual budget and keep a 12-month pricing calendar tied to the market's real dates.
You get a monthly performance summary, a full ADR, occupancy and RevPAR report on Plus and Pro, and on Pro a monthly strategy call and a quarterly review.
“Mackinac Island is one of the most seasonal markets anywhere. It is car-free, reached by ferry, and busy only from late spring to early autumn. The Lilac Festival in June and the Labor Day Bridge Walk are the key events, and July and August are full. In winter, most lodging closes.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
As the ferries return to full schedules I open with modest weekday rates and keep weekends firm, because early-season visitors are mostly couples testing the island before school ends.
I treat the festival stretch as its own block with a two or three night rule, and I price the parade weekend above the quieter festival weekdays around it.
With the Chicago and Port Huron sailing races landing in July, I hold rates firm into the final week and refuse gaps that would leave one stranded night between bookings.
Bridge Walk demand lands on the gateway towns first, so I put the strongest Sunday and Monday premiums on St. Ignace and Mackinaw City homes near the bridge.
Colour on the island roads draws couples and retirees midweek, so I shorten the minimum stay, keep Friday and Saturday priced up, and set a closing date before the ferries thin out.
Island homes simply close, while gateway homes stay open for snowmobilers and ice fishing; I set a lean winter floor there and block any date that cannot be cleaned or reached.
Price July and August as the top season with minimum stays.
Price the Lilac Festival and Labor Day Bridge Walk as premiums.
Price island homes above Mackinaw City and St. Ignace homes.
Match stays to ferry schedules.
Plan closing dates for winter.
No revenue manager
The role left or was never hired, and rooms are priced between other duties.
Results have plateaued
RevPAR has stopped moving while the comp set keeps learning.
More than one property
You want one consistent method across a small group without building a department.
An owner or asset manager
You want decisions made by a specialist and reported in numbers you can check.
Room count, room types, channels and the systems you use. I confirm the plan level and the monthly price for your size.
I study your market, comp set and current rates, set up the strategy and connect your PMS or channel manager and pricing tool.
I adjust rates, restrictions and promotions as demand moves, and manage your OTAs on Plus and Pro.
Step 4
You get the report against budget and last year, and on Pro we meet monthly, so nothing I do is hidden.
Priced monthly by your hotel's size, not per room. Core, Plus and Pro, month to month, never a percentage of revenue. Hotels of 200 or more rooms, luxury properties and groups are quoted individually.
| Option | What you get | Price |
|---|---|---|
| Core, up to 20 rooms | Managed pricing, run for you every day | From $650/mo |
| Plus | Pricing plus OTA, channel and segment optimization | By hotel size |
| Pro | Full revenue management with forecasting and a monthly strategy call | By hotel size |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Busiest in Mackinac Island: June to August on the island, with the Lilac Festival in June and the Labor Day Mackinac Bridge Walk. Lilac Festival (mid-June): I treat the festival stretch as its own block with a two or three night rule, and I price the parade weekend above the quieter festival weekdays around it. July and August: With the Chicago and Port Huron sailing races landing in July, I hold rates firm into the final week and refuse gaps that would leave one stranded night between bookings. For outsourced hotel revenue management, i raise floors and tighten minimum stays ahead of these windows and review pace every week, so the strongest dates never sell early at a shoulder rate.
For outsourced hotel revenue management, that is the first thing I check before taking on the pricing, because everything else sits on top of it. Whether the open and close dates match the real ferry calendar and staffing, since a bookable October weekend nobody can service is worse than a blocked one.
Price island homes above Mackinaw City and St. Ignace homes. Next: plan closing dates for winter. For outsourced hotel revenue management, i start with base rates, the seasonal calendar and restrictions, because that is where a Mackinac Island property usually leaks the most.
For outsourced hotel revenue management, in the quiet months my job is to protect the floor, close gaps with length-of-stay and last-minute rules, and keep the property visible on every channel. Quietest in Mackinac Island: November to April when ferries and most lodging close. May to mid-June: As the ferries return to full schedules I open with modest weekday rates and keep weekends firm, because early-season visitors are mostly couples testing the island before school ends. September to October: Colour on the island roads draws couples and retirees midweek, so I shorten the minimum stay, keep Friday and Saturday priced up, and set a closing date before the ferries thin out.
Event weekends released as single nights and season underpriced for its short length. I look for these first when I review outsourced hotel revenue management in Mackinac Island, and fixing them is usually the quickest gain.
For outsourced hotel revenue management in Mackinac Island, i manage channel mix, parity and promotions together, so the cheapest route to a booking is not the most expensive one for you. Mackinac Island sells mostly through Airbnb, Vrbo, Booking.com and Expedia. May to mid-June: As the ferries return to full schedules I open with modest weekday rates and keep weekends firm, because early-season visitors are mostly couples testing the island before school ends.
Downtown island (Main and Market Streets): Steps from the ferry docks, fudge shops and Fort Mackinac, these homes earn the top rate; I protect it with longer stays in July and August. Mackinaw City and St. Ignace get their own treatment. For outsourced hotel revenue management, i set rates, comp sets and restrictions per area and per room or listing type, not as one citywide number.
Grand Hotel and horse-and-carriage heritage tourism, The car-free island summer season and The Lilac Festival in June are the dates I price first for outsourced hotel revenue management in Mackinac Island. Labor Day weekend: Bridge Walk demand lands on the gateway towns first, so I put the strongest Sunday and Monday premiums on St. Ignace and Mackinaw City homes near the bridge.
For outsourced hotel revenue management, you get one experienced person who knows your numbers, with a small team and a tool stack behind me, and no account-manager layer in between. I have optimized 100+ properties in and around Mackinac Island and work remotely in Eastern Time (UTC-5). Locally, that shows up in decisions like this: price the Lilac Festival and Labor Day Bridge Walk as premiums.
Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue. The scope of outsourced hotel revenue management is the same in every market, but the plan is not: in Mackinac Island I would start from July and August: With the Chicago and Port Huron sailing races landing in July, I hold rates firm into the final week and refuse gaps that would leave one stranded night between bookings. To start, open the chat or email me with your property type and size in Mackinac Island.
Yes. Outsourced Hotel Revenue Manager in Mackinac Island is delivered remotely and scheduled in Eastern Time (UTC-5), and 100+ properties in and around Mackinac Island have been optimized, including in areas such as Mackinaw City. I work in your time zone, report monthly, and the engagement runs month to month with no long-term lock-in. Start in the chat or by email and tell me what you run in Mackinac Island.
The other services I offer in Mackinac Island, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Mackinac Island, or read the general page for outsourced revenue management.
If you also run properties outside Mackinac Island, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Mackinac Island and what you need. I reply in Eastern Time, confirm the scope and the price, and start only when you say so.
