Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Malta: Summer beach and diving season; English-language school students; iGaming and financial business travel; Valletta cultural calendar. Guests I price for: European and UK travellers on 4 to 7 night stays, language students on monthly stays. Where I start: Summer premiums, monthly student and corporate rates, and MTA licence compliance.
Malta sells mostly through Airbnb, Booking.com and Vrbo. Malta hotels mix leisure, language-school groups, conferences and iGaming business travel. From my five-star hotel background I work on group contracts with schools and tour operators, corporate rate agreements, summer leisure pricing and the winter strategy for the months when tourism slows and long-stay guests matter most.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Malta.