Alaa Elhadi is an independent revenue management consultant for hotels, resorts, Airbnb hosts and property managers in Marbella. He has optimized 100+ properties in and around the market, and works with you 1-on-1, remotely, in Central European Time (UTC+1).
Alaa Elhadi is an independent revenue management consultant who works 1-on-1 with hotels, serviced apartments, Airbnb hosts and property managers in Marbella: pricing strategy, PriceLabs and Wheelhouse setup, hotel revenue consulting and channel optimization. Demand in Marbella peaks July to August and is softest November to February, and every plan he builds starts from that calendar.
Ask in the chat, or book a 1-on-1 strategy session from $125. Last updated .
100+
Properties optimized in and around Marbella
Cornell certified
Master certificate in Revenue Management, 18 years of experience
Central European Time
1-on-1 sessions scheduled in your local time
“Marbella is a luxury summer market with golf in winter. The Golden Mile and Puerto Banús attract affluent couples and families, Starlite Festival and the Feria de San Bernabé add June and July peaks, and golf breaks keep winter alive. Andalusian tourist licences are required.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
The moves Alaa makes first when a hotel or host in Marbella books a session, and the errors he corrects most often. Every one is set up inside your own pricing tool, so it keeps working after the call.
Price Starlite Festival dates and the Feria as premiums.
Use weekly stays in peak summer for villas.
Target golf groups with winter rates.
Price Golden Mile and Puerto Banús homes against luxury comps.
Keep the tourist licence current.
Fully outsource your revenue management in Marbella
Hand the daily pricing and these moves to me and my team, month to month.
Contact me
Golf groups and winter-sun couples keep a base of demand. I price homes near the courses in Nueva Andalucia for golf weeks and keep Golden Mile villas on protected floors.
Easter and spring golf lift the market. I price Semana Santa as a premium and keep weekends firm for couples visiting Puerto Banus and the old town.
The Feria de San Bernabe and the start of Starlite concerts mark the season opening. I price those nights firmly and move villas onto weekly stays.
Luxury summer demand from Europe and the Gulf peaks. I price villas at the top of the luxury comp set and protect Starlite concert dates with minimum stays.
Autumn golf and warm weather hold demand. I relax minimums for couples and price golf weeks for groups.
One person does the thinking on your account. Choose the kind of help your property in Marbella needs; everything is remote, 1-on-1 and scheduled in your time zone.
For a Marbella villa or apartment, I check the licence, define the true luxury comp set and review the service offer, then write a plan that captures summer and event premiums and keeps golf demand alive through the winter months.
I set your pricing tool so Starlite nights, the Feria and peak summer weeks carry premiums with minimum stays, while golf weeks in spring, autumn and winter are priced for groups, with rates consistent across Airbnb, Booking.com, Vrbo and Expedia.
For Marbella hotels, my five-star chain background is directly relevant: pricing luxury summer demand, managing golf groups and events, and setting rate fences that protect the brand while filling the quieter winter weeks, with a comp set drawn from the beach clubs and five-star resorts between Marbella and Estepona rather than from the wider coast.
One-time and 1-on-1 on Zoom, priced by the listings in your account: from $125 to $615.
| Package | Listings | Session | Price |
|---|---|---|---|
| Starter | Up to 2 listings | 45-minute Zoom session | $125 |
| Growth | 3 to 6 listings | 60-minute Zoom session | $250 |
| Portfolio | 7 to 10 listings | 90-minute Zoom session | $370 |
| Scale | 11 to 15 listings | 90-minute Zoom session | $480 |
| Pro | 16 to 21 listings | 120-minute Zoom session | $615 |
| Enterprise | 22 or more listings | 120 to 240-minute Zoom session | From $635 |
One home in Golden Mile and Sierra Blanca
I build its seasons, floors and stay rules against its own comparable listings.
Listings across several areas
For example Puerto Banus plus Nueva Andalucia: I set each area up separately, with its own comp set, seasons and minimum stays.
More than 21 listings
The large-accounts calculator shows the exact price and session length for your listing count.
Large-accounts pricingTell me what you run in Marbella and what is not working. I reply in your time zone.
Done for you and month to month: I run your Marbella short-term rental pricing every week. From $225 a month, priced by listing count with no cap.
| Listings | Core | Plus | Pro |
|---|---|---|---|
| 1 listing | $225 | $305 | $395 |
| 5 listings | $565 | $765 | $990 |
| 10 listings | $965 | $1,305 | $1,690 |
| 25 listings | $1,415 | $1,910 | $2,475 |
| 50 listings | $1,865 | $2,520 | $3,265 |
Monthly prices. Managed plans start after the one-time PriceLabs strategy package above, so I build your Marbella strategy with you first.
Managed pricing, run for you every day
For hosts in Golden Mile and Sierra Blanca who handle guests and listings themselves and want the pricing done every week.
Pricing plus listing and channel optimization
For listings competing in Puerto Banus: pricing plus listing content, promotions and channel work on every OTA.
Full revenue management with a monthly strategy call
For portfolios across Nueva Andalucia and beyond, with forecasting, launch pricing for new listings and a monthly call.
Price your exact listing countI work as your outsourced revenue manager in Marbella, priced by property size rather than per room: from $650 a month, after a one-time hotel pricing strategy setup from $750.
| Hotel size | Core | Plus | Pro |
|---|---|---|---|
| BoutiqueUp to 20 rooms | $650 | $900 | $1,150 |
| Small21 to 50 rooms | $950 | $1,300 | $1,650 |
| Midsize51 to 100 rooms | $1,400 | $1,900 | $2,450 |
| Large101 to 200 rooms | $2,000 | $2,700 | $3,500 |
| Large & luxury200+ rooms, luxury or multi-property | Custom quote | ||
Monthly prices, month to month. The one-time setup builds your Marbella strategy before I take over.
A boutique hotel or guesthouse in Golden Mile and Sierra Blanca
Up to 20 rooms: one comp set, daily rates and stay rules, without hiring a full-time revenue manager.
A city or resort hotel in Puerto Banus
21 to 100 rooms: rate plans by room type, segment mix and event pricing, reported monthly.
Larger, luxury or multi-property in Marbella
For example a group with hotels in Puerto Banus plus Nueva Andalucia: quoted on size and complexity.
Ask for a custom quoteMost revenue problems are strategy problems. They get solved faster by one experienced person who looks at your numbers than by a process.
Master certificate in Revenue Management from Cornell University, and 18 years of hands-on pricing work.
A decade running revenue for international five-star properties before moving into short-term rentals.
Client reviews on Fiverr, from single-listing hosts to large portfolios.
No hand-off to a junior account manager. The person who reviews your property in Marbella is the one who sets the strategy.
From the Hotel Floor·Hotel Revenue Management
The first 30 days after a revenue manager resigns decide how much of next year a hotel loses.
October 29, 2026 · 20 min read
Client Question·Short-Term Rental Revenue Management
A renovation buys you a new comp set, not an automatic price jump, so I reprice it in steps.
October 29, 2026 · 18 min read
Market Take·Short-Term Rental Revenue Management
Airbnb now grades your earnings with AI, and I read three things before I believe its verdict.
October 27, 2026 · 18 min read
Sixteen dedicated pages for Marbella: hotel revenue management and consulting, Airbnb and short-term rental pricing, and optimization for each booking channel.
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Golf keeps demand alive. Alaa prices winter for golf groups.
Against comparable luxury villas, with summer and event premiums.
Yes. Marbella has long attracted families from the Gulf in summer, often for longer stays in large villas. I price the biggest homes with that segment in mind, offering longer-stay rates and clear service details, while keeping weekly stays for European families in other homes.
In summer, short stays can work well for couples and groups drawn by the nightlife. I allow two or three night minimums, set clear party rules and deposits, and price weekends higher, while longer stays at gentler rates fill the quieter months from November to February.
Yes. Alaa has optimized 100+ properties in and around Marbella, from single Airbnb listings and small hotels to management companies running hundreds of units. Everything is remote on Zoom, scheduled in Central European Time (UTC+1).
Start a chat or book a session online. One-time PriceLabs strategy sessions are priced by your exact listing count from $125; managed plans start at $225 a month; hotel consulting is quoted per property; Revenuenaire Dynamic Pricing software is from $17.99 per listing per month. There is no minimum or maximum portfolio size.
Alaa Elhadi consults for clients worldwide. Reviews and booking history are also visible on his Fiverr profile.
Tell Alaa what you run and what is not working. You get a straight answer in the chat and a clear next step: a 1-on-1 session, a consulting proposal or managed pricing.
Instant answers from the assistant, a revenue manager follows up in the same chat.
