Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Memphis: Memphis in May and Beale Street Music Festival; Elvis Week at Graceland; Grizzlies season and FedEx corporate travel; Blues and barbecue tourism. Guests I price for: Music and cultural travellers on 2 to 3 night stays, corporate guests midweek. Where I start: Festival premiums, corporate midweek rates, and winter floors.
Memphis sells mostly through Airbnb, Vrbo and Booking.com. With my five-star hotel background, I help Memphis hotels balance convention, sports, music tourism and medical segments, set group blocks for the barbecue contest and Liberty Bowl, and use rate fences so festival weekends do not undercut the corporate weekday business.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Memphis.