Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in St. Louis: Cardinals and Blues seasons; Gateway Arch and Forest Park tourism; Washington University calendar; Conventions and medical travel. Guests I price for: Regional visitors on 2 to 3 night stays, medical and corporate guests. Where I start: Game-day and event premiums, medical-stay weekly rates, and winter floors.
On Airbnb, Vrbo and Booking.com I build your St. Louis pricing around the sports and convention calendar, weekly medical stays near the Central West End and sensible winter floors, inside PriceLabs or Wheelhouse, so each channel prices from one consistent set of rules.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in St. Louis.