Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Ocean City: Summer boardwalk season; Senior Week and Sunfest; White Marlin Open; Rehoboth and Bethany beach demand. Guests I price for: Mid-Atlantic families and groups on weekly stays. Where I start: Weekly summer pricing with fixed turnover, event premiums, and off-season floors.
For hosts on Vrbo and Airbnb here, I set up PriceLabs or Wheelhouse with fixed summer turnover days, event premiums for Springfest, the White Marlin Open and Sunfest, and shorter stays outside summer, so the calendar and both channels follow one set of rules.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Ocean City.