Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Ocean City: Summer boardwalk season; Senior Week and Sunfest; White Marlin Open; Rehoboth and Bethany beach demand. Guests I price for: Mid-Atlantic families and groups on weekly stays. Where I start: Weekly summer pricing with fixed turnover, event premiums, and off-season floors.
Ocean City sells mostly through Vrbo, Airbnb and Booking.com. My five-star hotel experience helps oceanfront hotels and motels here manage a short, intense season: rate fences between weekday and weekend, deposit and cancellation terms for event weeks, and a pricing approach for shoulder months that does not train guests to wait for deals.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Ocean City.