An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Pagosa Springs: The deep geothermal hot springs; Wolf Creek Ski Area and its record snowfall; San Juan River fishing and tubing; Chimney Rock National Monument. Guests I price for: Couples and families on 3 to 5 night wellness and ski stays near the hot springs and downtown, drawn from New Mexico and the Colorado Front Range. Where I start: Year-round hot-springs demand that smooths the winter-ski and summer-river peaks, weekend minimums, and shoulder-season midweek floors.
For hosts here I set up PriceLabs or Wheelhouse with snow-sensitive winter weekends, summer river premiums, two-night minimums and shoulder midweek floors, keeping Airbnb, Vrbo and Booking.com aligned so the same rules apply wherever guests find you. I also set gap rules for the short stays left between ski weeks.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Pagosa Springs.