An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in Oxford, Mississippi: Ole Miss Rebels football and tailgating in the Grove; University of Mississippi commencement; Double Decker Arts Festival; The Square and its literary heritage. Guests I price for: Ole Miss fans and alumni groups on 2 to 3 night game weekends, graduation families, and Memphis weekenders. Where I start: Game-weekend premiums with strict minimum stays, graduation pricing, and summer floors.
On Airbnb, Vrbo and Booking.com I price Oxford homes in PriceLabs or Wheelhouse with football, Swayze Field baseball series, commencement and Double Decker weekends set as custom events, minimum stays enforced on each, and the quieter summer and January weeks priced for Memphis visitors and travellers on the literary trail.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in Oxford, Mississippi.